Everybody’s heard of personas, and many have tried them (with more or less success). Tamara Adlin will talk about the things that make persona efforts work, and the things that are all but guaranteed to derail any persona project. There are some surprises you might not expect…for example, Tamara doesn’t think you need a lot of data to create really effective personas (gasp!). Come hear all about this myth, and helpful rules you’ll be able to use right away in your own user-centered design projects.

REGISTER NOW!

Are you feeling a little light-headed from the transcendence of Icograda Design Week? Well wipe those starry eyes princess because the 2010 Salazar Student Awards are upon us sooner than you think.

Friday May 7, 2010 @ 6-10PM

Give it up for the Student Winners and Honourable Mentions who will be recognized during the evening. Also, special guest speaker, Jeff Barlow will take to the stage and talk about the similarities between Rock Music and Design. I know what you're thinking: groupies, selling out, tattoos. Well apparently there are more parallels

"Cameron has been generous in donating his time to join us in Vancouver," says Russell Kennedy, Icograda President. "Architecture for Humanity embodies Icograda's credo of 'leading creatively' and using design as a medium for progressive change. As a community of designers, we wanted to create an opportunity for everyone participating in Design Currency 2010 to support their commitment to 'build back better' following the devastating earthquake in Haiti."



How to participate

1. Select something from your design 'closet' to contribute to the auction - it can be a book, a poster, a portfolio piece of your choosing.
2. Give your fellow Design Currency participants a 'sneak preview.' Post what you plan to bring below.
3. Bring your contribution with you to Vancouver. Items will be collected at the Icograda confernce office at the Vancouver Convention Centre beginning 27 April.
4. Bidding will open at the Welcome Reception on 27 April and continue through 29 April.

5. Winning bids will be announced at the conference wrap up on 29 April.



All funds raised will go to Architecture for Humanity's reconstruction work in Haiti. Icograda will make a contribution to the initiative in the name of the more than 20 international speakers who will be participating in Design Currency 2010.




About Architecture for Humanity


Architecture for Humanity is a nonprofit design services firm founded in 1999. It is building a more sustainable future through the power of professional design. By tapping a network of more than 40 000 professionals willing to lend time and expertise to help those who would not otherwise be able to afford their services, Architecture for Humanity brings design, construction and development services where they are most critically needed.

architectureforhumanity.org