Today is not only the birthday of Icograda, AND the first day of Design Week: Design Currency in Vancouver, but also World Graphics Day around the globe.
We're in Vancouver at the GDC AGM for 2010. This year's AGM has a fairly familiar structure compared to last year's event in Winnipeg - so if you were there, you know the kind of things we are talking about. This year, Sunday's hot topics include Sustainability, Sponsorship, Branding, and Membership as well as associated Membership Processes.
All too often we designers can get caught up in a battle of egos with our clients. Raise your hand if you've ever said the following, "but the client hired US because WE'RE the experts! They should listen to us!" Yeah, me too.
But here's something we can stand to be reminded of: our clients are the experts in THEIR field, and part of our job should be using that to our mutual advantage. They know their audience better than we do, and while we shouldn't allow ourselves to be made into pixel-pushers, we often have to learn how to better collaborate.