Transmedia Production Lab

In collaboration with New Media Manitoba, Film Training Manitoba presents the Transmedia Production Lab, designed to explore the creative challenges of developing multi-platform content from the ground up. GDC Manitoba recommends this fabulous opportunity for anyone who's ever been interested in the burgeoning field of transmedia. Read on!

Trainees and mentors will be immersed in an intensive week of practical transmedia production, culminating in the creation of a series of new multi-platform prototypes. Fundamental concepts underlying transmedia production will be explored, such as: 

  • how to manifest a story on different platforms using different strategies
  • the role of the audience and how they experience interactive media
  • the pipeline and workflow of how successful teams work together
  • the important elements of successful convergent media 
 
FACILITATOR
Ryan FitzGerald (Rogue Nation Studio) has taught convergence media -- also known as transmedia -- nationally for the Cultural Human Resource Council, the Aboriginal Peoples Television Network and most recently at Melting Silos for the National Film Board. Ryan is the recent winner of the 2010 Rogers and Manitoba Film & Music $15,000 Pitch, presented by On Screen Manitoba. 
 
WHAT’S INVOLVED
Sixteen individuals will be selected to participate in a six-day training lab. The 16 selected participants will be formed into two teams; a mentor team and a trainee team. Each team will envision, produce and give life to five short-form transmedia projects. Teams will work collaboratively during pre- and post-production, providing mentors the opportunity for one-on-one consultation with trainees. Each day will flow in the following way: delivery of an in-class learning component, planning, shoot, post, and review of each project. 

IMPORTANT DATES
  • Application deadline: Thursday, September 2, 2010
  • Lab dates: October 15-21, 2010 (Fri. Oct. 15th and Thurs. Oct. 21st are evenings. Oct.16th – 20th are full days, 9am - 6pm)
 
APPLICATION CRITERIA
This competition is open to residents of Manitoba only. Previous experience with transmedia is not required.
 
Course fee: The trainees registration fee is $200, payable upon acceptance into the program (this course has been valued at $2000). Film Training Manitoba is pleased to offer our training at a subsidized cost for the Manitoba film industry. 

Application Process: All applicants must submit a complete package (click here for the application form) by September 2, 2010. A jury of industry professionals will review the application packages and select candidates for both teams. All applicants will be notified of their acceptance status by email. 
 
FOR MORE INFORMATION
For more information, contact Rose-Anne Harder, training coordinator,